LONDON, England — March 26 2021

Clearwater International has advised nudge, a market leading global financial wellbeing platform, on its investment from Kennet Partners to expand its global operations.

nudge provides a SaaS platform focused on enhancing the financial wellbeing of individuals across 50 countries. It is addressing a rapidly growing demand for employee wellbeing solutions as it becomes a higher priority for organisations. This focus was a growing trend before COVID-19 with a recognition that employee wellbeing directly contributes to productivity, but it has rapidly accelerated since, largely due to the increased pressures on employees from the uncertain economic environment, home-working and the associated impacts of the pandemic.

Kennet has provided nudge with investment to accelerate its global expansion. This partnership enables nudge to develop the financial skills and knowledge of millions of more people globally, including the US with a local solution.

"As we recover and rebuild from coronavirus, financial wellbeing (the feeling of confidence and control over one’s money), has unrivalled importance for the world’s productivity and economic recovery. Kennet Partners’ investment helps us extend and accelerate our support for millions of more lives globally."
Tim Perkins, co-founder, nudge

"This partnership will turbo-charge our growth helping us launch our unique solution in many more countries for millions of more people."
Jeremy Beament, co-founder, nudge

"We pride ourselves on helping organisations take the next big jump, which is why we chose to work with nudge to aid their expansion into new and existing global markets. We are proud of what nudge stands for and together look forward to helping more people build a brighter financial future."
Michael Elias, Managing Director, Kennet Partners

"When we met Tim and Jeremy it was immediately obvious that nudge was a special business addressing a significant unmet need – staggeringly, a quarter of employees admit that money worries are having an impact on their focus at work. We really enjoyed helping to find a partner that believes in the vision of the founders and that can support the growth of nudge as it continues delivering a much-needed solution to more people."
Wesley Fell-Smith, TMT Director, Clearwater International

Learn More at: www.clearwaterinternational.com